Pflegia

Get In Touch

Pflegia simplifies nursing job searches, allowing employers to directly send job offers to caregivers, making it the fastest platform for both parties in the care recruiting sector.

Project Overview

The project included the redesign of the entire Pflegia website and their internal system. With the addition of an employer interface concept. The goal was to simplify and accelerate the hiring process for all parties involved. Caregivers can effortlessly find new job opportunities with a single click, while employers can directly connect with suitable candidates and extend concrete job offers. By seamlessly integrating elements of headhunting, job portals, active sourcing, job advertising, and employer branding, Pflegia offers a streamlined solution tailored specifically for the unique needs of care recruitment.

The Facts

Role:

Product Designer

Year:

2021-2023

Employer:

MVST

Client:

Pfleiga

Design Process

Research and Analysis

Conducted comprehensive research to understand the pain points and needs of caregivers and employers in the nursing industry. This included studying existing platforms, interviewing stakeholders, and gathering user feedback.

Research and Analysis

User Persona Development

Created detailed user personas representing caregivers and employers to better understand their goals, motivations, and behaviours when using the platform.

User Persona Development

Created detailed user personas representing caregivers and employers to better understand their goals, motivations, and behaviours when using the platform.

Information Architecture

Developed a clear and intuitive information architecture for the website and internal system, ensuring that users could easily navigate and find relevant information.

Information Architecture

Developed a clear and intuitive information architecture for the website and internal system, ensuring that users could easily navigate and find relevant information.

Wireframing

Created wireframes to outline the layout and functionality of key pages, such as the job search interface, candidate profiles, and employer dashboard. This allowed for early feedback and iteration on the design concepts.

Wireframing

Visual Design

Developed a visually appealing and cohesive design language for the Pflegia platform, incorporating elements of simplicity, professionalism, and accessibility. This included defining color schemes, typography, iconography, and UI components.

Visual Design

Prototyping

Built interactive prototypes to simulate the user experience and test key interactions and workflows. This allowed for refinement and optimisation of the design before development.

Prototyping

Built interactive prototypes to simulate the user experience and test key interactions and workflows. This allowed for refinement and optimisation of the design before development.

Iterative Design Process

Implemented iterative design cycles, incorporating feedback from stakeholders and users at each stage to refine and enhance the user experience continually.

Iterative Design Process

Implemented iterative design cycles, incorporating feedback from stakeholders and users at each stage to refine and enhance the user experience continually.

Internal System Design

Redesigned the internal system used by Pflegia staff to manage job postings, candidate applications, and employer interactions. This involved creating intuitive user interfaces for staff members to efficiently review and manage the recruitment process.

Internal System Design

Employer Interface Concept

Designed a dedicated interface for employers, allowing them to post job openings, search for candidates, review applications, and extend job offers. This interface was designed with efficiency and ease of use in mind, empowering employers to find the right candidates quickly.

Employer Interface Concept

Finalisation and Handoff

Finalised the design assets and documentation, including style guides, design specifications, and assets for development. Worked closely with developers to ensure the successful implementation of the design.

Finalisation and Handoff